Hannah Park - Design & Social Media

CAREER AND COMMUNITY STUDIES

Career and Community Studies (@kentstateccs) Instagram Feed
Photos and Reels by Hannah Park

"OUR MISSION TO CREATE MEANINGFUL EXPERIENCES FOR STUDENTS WITH INTELLECTUAL AND DEVELOPMENTAL DISABILITIES BY MAXIMIZING OPPORTUNITIES TO PREPARE THEM TO BECOME SELF-DETERMINED AND AUTONOMOUS ADULTS."

Career and Community Studies (CCS) is a college-based, non-degree transitional program that prepares students with intellectual and developmental disabilities for adult life through academic pursuits, peer socialization, and career discovery and preparation.

The CCS team approached me in July 2022 to completely rebrand their online presence. Working with the CCS team, we started Instagram and Facebook accounts to spread awareness of the program and showcase life on campus at Kent State University. Our goal was to create a bright and cheerful theme that ties back into the standard KSU branding.

In addition to social media, we were able to improve the CCS website with more streamlined navigation, available resources, and program videos!

PEACE EDUCATION IN AN ERA OF CRISIS

Themes: Peace, education, natural, academic

Conference Program Cover (A4)
Canva | Photo by Hannah Park

Bringing together educators, academics, policy makers and civil society, to examine the principles, theories, praxis, and potential of contemporary peace education around the world.

Delegates attending Peace Education in an Era of Crisis spent three days learning from each other and the Rwandan people's example on how to create lasting peace.

The conference, which took place July 11-13 in Kigali, Rwanda, was sponsored by Kent State University’s School of Peace and Conflict Studies, Kent State’s Gerald H. Read Center for International and Intercultural Education, the University of Rwanda’s Centre for Conflict Management, and the Aegis Trust, a nonprofit organization dedicated to ending genocide and other atrocities in the world.

Being tasked with designing the branding, marketing materials, and social media presence for this event was rewarding and challenging. My goal was to differentiate the conference from standard Kent State branding while respecting the topic of conversation: ending genocide and promoting peace worldwide.

Kigali, Rwanda was chosen as the location for the conference to make it more available to those from Africa, to expand Kent State’s growing relationship with the University of Rwanda, and to allow attendees to learn about the peace-building work of the Rwandan people following the 1994 genocide.

The starting point of my designs was Rwanda's lush, rolling hills. I incorporated the natural colors of the landscape in print and digital materials, leaning on dusty blues and olive greens.

I was able to work closely with Amanda Johnson, Ph.D., director of the Gerald H. Read Center for International and Intercultural Education at Kent State University, R. Neil Cooper, Ph.D., professor and director of the School of Peace and Conflict Studies at Kent State University, and Aggée Shyaka Mugabe, Director of the Centre for Conflict Management at The University of Rwanda. Through their guidance and critique, I developed materials that best served the mission and vision of the conference.

Registration Sign (14x17in)
Canva

PECR2023 Instagram feed

Schwebel lecture series

Schwebel Guest Lecture Flyer (8.5x11in)
Canva

The Schwebel Family Foundation of Youngstown, Ohio, is a major supporter of the Hospitality and Event Management Program in the College of Education, Health and Human Services at Kent State University.

Associate Lecturer, Mandy Ulicney, and Lee Schwebel approached me to design an informational flyer to promote the 2023 Schwebel Guest Lecture, a panel discussion moderated by Kent State students that showcased the branches of hospitality.

While staying within Kent State brand standards, our goal was to differentiate the lecture series from other areas in the College of EHHS as well as provide brief biographies of the guest speakers.

As well as designing the flyer for print, I worked with Lee Schwebel to design a new logo for The Schwebel Family Foundation. Most notably known for Schwebel's Bakery, Lee wanted the Foundation to have its own logo separate from the company while still being recognizable. To do this, I looked at the original font family on the classic bakery logo and incorporated it into my design to emphasize "Schwebel Family."

www.kent.edu/ehhs/fla/hm/schwebel-lecture-series

McMillen Window Cleaning

Themes: Blues, simple, clean, bold